Floristry Masterclass in Singapore · Modern Floral Design

/ Who should attend

Wherever you're
starting from.

The class isn't one-size-fits-all. Find your starting point below — and the one specific promise the three days make you.

01
Absolute Beginner
Where you are
You love flowers but are afraid to start — or your designs still look like “simple bouquets”.
What the class gives you
A step-by-step foundation and confidence in every stem, to create your first commercial works during the programme.
02
Practicing Florist
Where you are
You're stuck in repetitive designs and “old school” techniques, without a clear system or a signature style.
What the class gives you
Skills to create complex, high-end arrangements in the Lacy Bird style and an artist's approach to colour.
03
Studio Owner
Where you are
You want to scale through premium service standards and attract clients who value high-end design.
What the class gives you
A strategy for high-ticket sales and a systematic approach to developing a recognisable brand.
04
Event / Wedding Designer
Where you are
You plan to enter the large-scale B2B segment and build installations with a “wow effect”.
What the class gives you
The technical foundation and Lacy Bird aesthetics for executing ambitious event projects.

/ Outcomes

What you'll
walk away with.

Ten concrete skills you take home after three days — every one of them something a paying client will pay for.

Swipe — or click to step through

01 / 10

No. 01
Signature spreading bouquet
The Lacy Bird-style bouquet you came for — built from stem one, reviewed live.

No. 02
Greenery round bouquet
The mono-greenery round form — the workhorse of the studio floor.

No. 03
Asymmetric box arrangement
Asymmetric forms in a box that lift any portfolio out of the round-and-pink trap.

No. 04
Colour theory in practice
Unusual palettes that price up the same flowers by 30–60%.

No. 05
Bouquet wrapping & packaging
Finishing wrap and ribbon — where perceived value doubles.

No. 06
Commercial photography
Phone and studio light. The shots that actually sell.

No. 07
Social media for florists
Grow a feed clients buy from — without burning a day on content.

No. 08
Large-scale installation
Arches, hanging installations, event décor — built on Day Three.

No. 09
B2B & event pricing
Hotels, weddings, brands — contracts, briefs and the maths behind them.

No. 10
Business fundamentals
P&L, suppliers, the launch arc — the backbone behind a $300 bouquet.

/ Behind the program

A real studio.
Not a content brand.

Lacy Bird is a working flower studio with locations in Moscow, Dubai and Astana — over 15,000 bouquets delivered every year and live workshops held in more than twenty-five countries. The masterclass teaches what the studio actually sells, day after day.

15k+Bouquets a year
500k+Social followers
60+Passionate experts
3Studios
25+Countries
14Years on market

01
14 years of Lacy Bird expertise
The whole journey from a boutique studio to a global trendsetter, packed into a concentrated practical intensive.
02
The floral show effect
More than a lesson — you become a key participant in building large-scale installations and floral objects.
03
Community & networking
A global community of ambitious professionals: new partnerships and friendships that last.
04
Total immersion
A new city, the scent of thousands of fresh blooms and working side by side with top-tier masters.
05
Hands-on mentorship
Our instructors literally “set your hand”, correcting technique in real time until your work is flawless.
06
Direct business insights
Backstage talk that stays off the record: real cases, scaling, international sourcing, managing a team.