Turn a love of flowers into paid work — from your very first bouquet to a flower studio of your own that clients pay for. Built by the Lacy Bird team over fourteen years and tens of thousands of students.
No experience needed — you start from the very first stems.
By Lacy Bird
PRO isn't one-size-fits-all. Find your starting point below — and the one specific promise this course makes you before you even open the program.
The Beginner
What you're after
Safety and step-by-step structure.
What PRO promises you
You'll skip years of trial and error — we start from tool selection and core mechanics, then climb to advanced commercial arrangements.
The Experienced
What you're after
Style and speed.
What PRO promises you
You'll master the signature Lacy Bird spreading technique, work fluently with complex colour palettes, and tighten your own assembly.
The Startup
What you're after
A roadmap from zero.
What PRO promises you
You'll get the full from-zero playbook — brand, pricing, packaging, channels — and land your first paying clients during the course.
The Studio Owner
What you're after
System, P&L, standards.
What PRO promises you
You'll get a ready-made operational model: sourcing, team onboarding, cost-price maths for premium margins.
Ten concrete skills you walk away with — every one of them something a paying client will pay for.
Swipe — or click to step through
No. 01
Round bouquet
Build a perfectly round mono- or mixed bouquet — stem by stem.
No. 02
Asymmetrical bouquet
Asymmetric forms that lift any portfolio out of the round-and-pink trap.
No. 03
Asymmetrical composition
Floral foam, hatboxes and arrangements that hold shape on a table.
No. 04
Color theory
Unusual palettes that price up the same flowers by 30–60%.
No. 05
Packaging
Finishing wrap, ribbon and box — where the perceived value doubles.
No. 06
The bridal bouquet
Wedding bouquets that work in photos and on the dance floor.
No. 07
Phone photography
Natural and artificial light. Phone shots that actually sell.
No. 08
Social media for florists
Grow a feed clients buy from — without burning a day on content.
No. 09
Style & inspiration
Find your house style and a sustainable feed of inspiration.
No. 10
Basket arrangement
Basket techniques across forms, textures and seasonal materials.
No. 11
Business
P&L, pricing, suppliers, hiring — the backbone that turns craft into a studio.
You will learn
how to create
bouquets like these
Book a free
30-minute demo call
A personal call with our team — we'll help you choose the right plan and answer everything.
What are your
current goals?
No experience needed — you start from the very first stems.
Short HD lessons. Practice with flowers you can buy anywhere.
Upload a photo of each task — bouquet, palette, plan.
A senior florist returns specific notes in under 24 hours.
Final test, international certificate, lifetime access.
Subtitles in 8 languages · audio in English
English · Spanish · Arabic · Italian · French · Portuguese · Romanian · Greek
From your first stem to your own studio. Each module ends with a practical task, reviewed by a working florist within 24 hours.
How the programme runs, who teaches it, and what a modern florist actually is.
The full playbook a working florist actually uses: Instagram as a stage, a content plan that ships, and AI that covers what you can't shoot yet.
A living recipe library included in the Freelance and Business plans. Every skill from the modules above gets a shelf-ready assignment you can rebuild in your own studio or at home.
Sofya Veyber
Lacy Bird & LBA founder
The creator of Lacy Bird's signature style. Every small detail matters to Sofya — she knows that it's the little things that make up a successful business.
Oksana Anikina
ex-Chief florist
Creative person who modernizes and develops the Lacy Bird style with new trends, experimenting with new methods and techniques.
Oleg Belyakov
LB Business development manager
Leads sales, marketing and business development, with extensive expertise in the floral industry and a deep understanding of its commercial processes.
Daria Shulzenko
Teacher and curator of LBA
Uses her knowledge to enhance the world's beauty. Will teach you to be attentive to details and turn your dreams into reality.
Polina Belyakova
SMM-manager, Lacy Bird
Leads social media strategy and brand communications, developing digital presence, growing audience engagement and visual presentation.
Alina Apollonova
LBA expert
Deep expertise in procurement organisation and studio bookkeeping.
Diana Norkina
LBA expert & Lacy Bird chief florist
12 years in floristry, 10,000+ perfect bouquets built. A perfectionist about every detail.
Anastasia Wolf
Event decorator, LBA expert
100+ styled events; her work has been featured on multi-million portals and in magazines including Vogue UK.
Aleksey Shamsutdinov
CEO, Lacy Bird Academy
Runs the studio's business side with modern promotion and growth playbooks — and shares his findings openly with every student.
Lacy Bird is a working flower studio with locations in Dubai and Astana — over 10,000 bouquets delivered every year, $2.5M in annual revenue, and live workshops held in more than twenty-five countries. The programme teaches what the studio actually sells, day after day.
Florist
The foundation.
instalments available · 0% interest
14-day money-back guarantee
Freelance
Build your brand.
instalments available · 0% interest
14-day money-back guarantee
Business
From skill to studio.
instalments available · 0% interest
14-day money-back guarantee
The point of PRO isn't to feel smarter — it's to have a working career. Here's what you actually leave with.
International certificate
An accredited Lacy Bird Academy certificate clients recognise — yours forever, hangs in your studio, lives on your CV.
8+ bouquet portfolio
Commercial pieces you built, photographed, and can charge $300+ for from day one. Real work, not screenshots.
Your first paying clients
Pricing scripts, packaging templates and the exact funnel our students use to land orders the week they graduate.
A mentor in your corner
A working Lacy Bird florist reviews every bouquet you build — by hand, in under 24 hours. Not a theory teacher with a webcam.
The LBA alumni network
Hundreds of working florists across 25+ countries — message any of them when a client asks something nobody warned you about.
Lifetime access to everything
All modules. All updates. The wedding course. New cohort recordings. You keep it forever, even when the next version ships.
Learn how to sell the same stems 3× upwards.
How much do you want to earn per bouquet?
Drag the slider — same stems, different price tag.
No. 01
Wrap a few stems, hand them over.
Anyone can do this. No craft, no margin.
A full bonus course on top of the program. Bridal bouquets, ceremony arches, tablescaping, hanging installations and event décor — wedding-specific work where the foundation modules pay off.
Free bonus · included with every plan
The questions we get most. Still need help? Talk to us.
Didn’t find your answer?
