Free trial lessonFor practising florists

Break out of the plateau and find
professional confidence

Take a free trial lesson and get a personal plan to level up your skills in the Lacy Bird® style.

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66.9%
want to improve their skills
+35–70%
graduates’ income growth
5,000+
florists trained
Where are you right now?

Recognise yourself in these stories

Up to 3 years in, but not sure of yourself

Looking for your style and a professional footing

Maybe you taught yourself, or you already work as a florist — but a constant doubt lives inside: “Am I good enough?” You lack confidence in your skills.

Thoughts
“I couldn’t open up”, “I feel I can do more”
What holds you back
Impostor syndrome, feeling like the Cinderella who runs errands

Up to 3 years in, and you want to grow

Aiming for a career and a higher income

You’re ambitious and you know floristry isn’t a hobby — it’s your future career. You want to join a top studio, work on big orders and earn more.

Thoughts
“I want to work in a top studio”, “I want to grow professionally”
What holds you back
The fear of getting stuck in your current role and salary

Lots of experience — but you’ve burned out

Looking for inspiration and a fresh eye

Ten or even fifteen years in floristry. You can do a lot. But somewhere along the way you lost the spark — the work became routine, done on autopilot.

Thoughts
“I’m tired of doing the same thing”, “I need a reset”
What holds you back
The fear of going stale and losing touch with modern floristry
Sound familiar?

The pains and challenges practising florists face

  1. 01

    Impostor syndrome

    I look at other people’s work and think: I’m not good enough. I lack confidence in my skills.

  2. 02

    No signature style

    I copy other people’s work but don’t understand how to create my own recognisable hand. I get lost among competitors.

  3. 03

    A career ceiling

    I’m employed, but neither my salary nor my position grows. I want to join a top studio but don’t have the portfolio.

  4. 04

    Creative burnout

    10+ years in the profession, everything on autopilot. No inspiration — it feels like I’ve seen it all.

  5. 05

    Scattered knowledge

    I learned from YouTube and from different teachers. My head is a mess with no system and gaps in the basic techniques.

  6. 06

    Limits at work

    I work in a studio or shop but can’t open up. I only do what I’m told, with no creative freedom.

87% of LBA graduates grew their income by 35–70% after levelling up their skills.

They stopped being “average” and found professional confidence and a recognisable style.

The Lacy Bird® Academy trial lesson

In 40 minutes — a personal plan to level up

And a clear idea of how to break out of the plateau.

  1. 1

    Your point A

    See where your skills are now: which techniques you’ve mastered, where the gaps are, what holds your growth back.

  2. 2

    Your point B

    Choose what to level up: style, techniques, career growth or creative inspiration.

  3. 3

    Your personal plan

    The LBA AI builds a 6-month plan with specific modules and techniques to reach professional confidence.

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Free · 40 minutes · 1:1 on Zoom

Why Lacy Bird® Academy

Why florists choose Lacy Bird® Academy

It’s not just techniques — it’s a style that inspires.

  • “My whole idea of floristry turned upside down”
  • “I realised I want to create bouquets just as good”
  • “My dream is to master the Lacy Bird® style!”
  • Lacy Bird® arrangement
  • Lacy Bird® arrangement
  • Lacy Bird® arrangement
  • Lacy Bird® arrangement
  • Lacy Bird® arrangement
  • Lacy Bird® arrangement
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  • Lacy Bird® arrangement
  • Lacy Bird® arrangement
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  • Lacy Bird® arrangement
  • Lacy Bird® arrangement
Graduate results

What LBA florists achieved in 6 months

  • +50%average order growth
  • 100%confident in their style
  • 2–3×salary growth in employment
Olga, 32Florist for 2 years · 6 months at LBA
Before
Worked as a florist’s assistant and felt like the Cinderella who runs errands. Made only standard bouquets and was afraid to experiment.
What she did
Studied at LBA, mastered the signature style and techniques, built a portfolio in the Lacy Bird® style.
Result
Six months later she got an offer from a top studio at twice the salary. Now she’s a lead florist and does weddings.
Dmitry, 45Florist for 12 years · burned-out master
After 12 years in the profession I felt stuck. LBA gave me back my inspiration — new techniques, a new style. I love what I do again!
Ekaterina, 27Self-taught florist, 1.5 years
I was self-taught and always doubted myself. LBA gave me systematic knowledge and confidence. Now I make complex designs and I’m not afraid of weddings!

3,800+ practising florists have gone from impostor syndrome to professional confidence.

Sofia Veyber, founder of Lacy Bird® Academy
Founder of Lacy Bird® Academy

Sofia Veyber

“I know what it’s like to hit the ceiling and not see how to grow further.”

I went from a self-taught florist to the founder of an academy with 15,000+ graduates. I know all the doubts, the burnout and the fear of “I’ll never be good enough”.

My studio makes 15,000+ bouquets a year. But most importantly — I found my style and my voice. Now I help other florists do the same.

LBA is more than courses. It’s a professional community where you’ll find inspiration, support and the tools to grow.

Access to a professional community — florists from all over the world

Free · 40 minutes · 1:1

Ready to break out of the plateau
and find your confidence?

Take a free 40-minute trial lesson and get a personal development plan.

Book my free lesson