focal · easy · mid
Standard rose
Rosa hybrida · aka hybrid tea rose, commercial rose
The everyday workhorse of the floral industry. Long, straight stems, tight buds that open slowly, and predictable vase life. Ecuadorian roses are the premium standard for stem length (up to 90 cm) and head size; Kenyan and Ethiopian roses dominate the mid-market. Popular commercial cultivars include Freedom (red), Playa Blanca (white), Vendela (cream), Explorer (hot pink).
At a glance
| Family | Rosaceae |
|---|---|
| Origin | Cultivated worldwide; major exporters Ecuador, Colombia, Kenya, Ethiopia, Netherlands |
| Peak season | all year |
| Availability | all year |
| Stem length | 40–90 cm |
| Vase life | 7–14 days |
| Colors | white, cream, yellow, orange, pink, red, burgundy, purple, bicolor |
| Price tier | mid |
Conditioning
Cut on a diagonal in warm water. Guard petals (the outer ones) are meant to be removed by the florist. Recut every 2–3 days.
Care in the vase
- •Change water every 2 days
- •Keep away from ethylene sources (fruit, wilting flowers)
- •Long-stem varieties are graded by length (40, 50, 60, 70, 80, 90 cm) — price rises steeply
Design role & symbolism
Symbolismlove, passion, elegance
Occasionsvalentines, anniversary, sympathy, corporate
Substitutesgarden rose, ranunculus
classicromanticyear-round
