IRF — Istituto Regionale per la Floricoltura
AssociationSanremo, Liguria
Cut flowers
The regional institute for floriculture research on the Italian Riviera.
Flower geography
Flowers Grown in Italy
Italy sits on the flower map of the world: 20 flowers grown or exported for the trade. Here is what our encyclopedia traces to it.
Growers & growing regions (6)
The named farms, breeders and growing regions behind Italy's flowers — each with its own profile page. Curated from public sources; the directory keeps growing.
La Marca Flowers
FarmRiviera dei Fiori di Ponente, Liguria
RanunculusAnemonesMimosa
A grower of the classic flowers of Liguria's Riviera dei Fiori di Ponente.
Mercato dei Fiori di Sanremo
AuctionSanremo, Liguria
Cut flowersFoliage
One of Europe's largest wholesale flower markets and the heart of the Riviera dei Fiori.
Pastorino Sanremo
WholesalerTaggia, Imperia
Cut flowersFoliage
A major exporter of cut flowers and ornamental foliage on the Riviera dei Fiori.
Riviera dei Fiori
RegionLiguria coast
RanunculusAnemonesMimosaRuscusCarnations
Italy's historic 'Flower Riviera' — a Ligurian coast growing cut flowers and foliage since the late 19th century.
Violaflor
FarmDolceacqua, Imperia
Cut flowersFoliageRuscus
A grower of fresh cut flowers and green cut foliage near Sanremo.
Curated from public sources · figures approximate · a mention here is not an endorsement.
Grown & exported for the trade
These flowers are commercially grown in or exported from Italy for the cut-flower trade.
Ammi
Ammi majus
Anemone
Anemone coronaria
Chamomile
Matricaria chamomilla
Cymbidium orchid
Cymbidium
Eryngium
Eryngium
Freesia
Freesia
Hellebore
Helleborus
Ivy
Hedera helix
Larkspur
Consolida ajacis
Matthiola
Matthiola incana
Pistacia
Pistacia lentiscus
Poppy
Papaver
Ranunculus
Ranunculus asiaticus
Ruscus
Ruscus hypoglossum
Scabiosa
Scabiosa atropurpurea
Snapdragon
Antirrhinum majus
Statice
Limonium sinuatum
Sweet pea
Lathyrus odoratus
Sweet William
Dianthus barbatus
Viburnum
Viburnum opulus 'Roseum'
Built from the documented origin of every flower in our encyclopedia. We distinguish native origin (where a flower comes from in the wild) from commercial growing (where it is farmed and exported for the cut-flower trade). We map countries only — not individual farms or plantations.
Other flower-growing countries
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From the Lacy Bird studio
Knowing where a flower is grown is the first lesson in sourcing it well — the heart of Lacy Bird Academy, where working designers teach the trade. If you would rather receive the flowers than track them, we deliver bouquets across Dubai. And every stem on this map has its own page in our flower encyclopedia.
